In winter of 2016 we were approached by Bike Magazine to write a short piece on North American mountain biking's leading lady, Jill Kintner. Jill is the most decorated female mountain biker on US soil and happens to have a unique method of memorizing race tracks: by drawing funky little sketches. In this piece we discussed Jill's favorite tracks, favorite drawings, and learn why she is adamant about using this technique. Read the full article here.
From bikes to gloves, we're able to test gear to its limits. Over the course of the last six months we've tested and reviewed six bikes, numerous pieces of apparel and footwear for Bike Magazine. Pictured above is our review for the Pearl Izumi Thermal Launch Jersey. Contact us for inquires on testing out your products and gear.
In December 2014 we were asked to help with a massive undertaking: create a guide that would help brands - of any type- market to people who practice an active, healthy lifestyle. This could be someone who is dedicated to sport and fitness, someone who is an extremel healthy eater, or even someone who just loves athletic fashion (hello yoga pants!) We teamed up with six individuals to hear their stories of fitness and health and got real-life anecdotal information on brands that are doing it right. The guide should be out in Q2 of 2015.
In fall of 2014 we were tapped to help create a voice for Docady, a start up that focuses on streamlining document managemnt via a simple to use mobile app. Docady had a brand, but they wanted their copy to be human and relatable. We created a voice that was easy going and intelligent, which can be seen throughout the application, the website, and all related email communications.